A mythical being that materializes through walls and helps people make better decisions about their oral health care - meet Susan Toothbrush.

The Drum Best Ads of the Week, Adweek, Variety, People, WWD, Shorty Awards Winner - Copywriting Humor

As headlines fixated on the ultra-lavish Bezos–Sanchez wedding in Venice, Italy, JCPenney threw a wedding of its own -  in Venice, California. A real couple. A true love story. Every single item from JCPenney. All for $10,000. We didn’t just trendjack a wedding, The Other Venice Wedding sparked brand love and cultural buzz proving that joy is accessible to everyone.

Adweek, AdAge, Forbes, Refinery 29, People, USA Today, The Wall Street Journal

Between gooey candy and glitter-painted faces, Halloween is ripe for messes aplenty. As the world’s purest baby wipe, WaterWipes wanted to go beyond diapering and show they were powerful enough to clean up so much more than babies bottoms. Hallowclean was the trick for Halloween’s messy treats.

PRSA Silver Anvil Award of Excellence, PRSA Bronze Anvil Award of Commendation, AIMS – PR Campaign Award

Treat the skin you don’t see like the skin you do. Downtherecare was created to transform the mindless act of wiping with just any toilet paper, into part of a self care routine you do with Cottonelle because after all – you wipe more often than you call your mother.

2021 Effie Finalist

Whether you’re in the limelight or just a guy who needs a better trim, there’s something to share when it comes to the evolution of you and your hair. And share Adam Scott did.

Adweek, People, The Hollywood Reporter

Cheetos Mac ‘N Cheese put the “mac” in macramé fashion with a bold twist. Partnering with Project Runway alum and macramé designer Coral Castillo, she brought her signature style to the Cheetos Mac ‘N Cheese brand. Gorgeous, handmade items infused with the Cheetos brand DNA. From bright colors to noodle zippers and Chester prints, the Fanny Mac and Mac-Tops in the Mac’ramé Collection won over the hearts and minds of both Cheetos Mac fans and stylish fashionistas alike.

2.9B impressions, WWD, Dieline, People, Page Six, E! News

Whoever you are. Whatever you do. Wherever you work. Webex can level the playing field for a truly inclusive future.

To showcase Webex’s next generation noise cancellation we went to loudest city in the world - Guangzhou, China. And to put its real-time translation capability to the test we put it in the hands of YouTube sensation and Polyglot Xiaomanyc across the melting pot of New York.

Telly Awards Gold for Branded Content

As the official home improvement partner of the NFL, Lowe’s aims to help homeowners tackle home improvement tasks like a pro.

To celebrate the partnership, Dak Prescott brought his DIY game in a way only a quarterback can - with the DIY Wrist Coach. The ultimate hands-free helper was loaded with play-by-play instructions for the most popular home improvement projects to guide DIYers through successful completion.

9B+ impressions, Adweek, Sports Illustrated, People

Just like a finger print, no two lip prints are exactly alike. For Juvederm’s millennial lip campaign we celebrated the uniqueness of all the women making their own marks with Juvederm.

Working with lifestyle influencers ranging from the Bachelor’s Ashely Iaconetti, to body positive fashionista Rochelle Johnson we created a series of bumper videos with models all encouraging consumers to “Make your own Mark.”

Imagine if taking the stairs was as hard as climbing a mountain or taking in the groceries felt like running a marathon?

PAH (pulmonary arterial hypertension) is a terminal illness that stops at nothing, so show it you won’t either.

Kid-led play fuels children to be their best selves. So we set out to establish a long-term, purpose-driven platform - the Chewy Play Fund to support organizations that fuel play.

We created a brand-new camp track summer anthem crowd-sourcing lyrics from kids across the country and partnered with singer-songwriter Andy Grammer to write the new CAMP Track. For every lyrical submission we donated $1 to benefit our first fund recipients, the American Camp Association.

11.1B+ impressions, The Today Show, Upworthy

In 2022, after years of remote work, a forced return-to-the-office sparked anxiety and dread among workers about to embark on a far-from-fun daily commute.

As an iconic breakfast cereal with an ambition to bring adventure to the mundane, every day, Cap’n Crunch turned one of the worst things about returning to work, the morning commute, into the best with the Cap’n’s Commute.

8B+ impressions, Mashed, Thrillist, Food & Wine

Pancakes are as endemic to cozy holiday mornings as ugly sweaters are to the holiday season. So we helped loved ones stack up the moments with a new take on the Ugly Christmas Sweater - the Family Stack Sweater.

Partnering with UglyChristmasSweater.com we created two, three and four-four person sweaters to help keep loved ones close, along with your spatula and syrup too.

1.9B impressions, Adweek, Today, Kelly Clarkson Show